Designer Scouts & EIGHT AND A HALF present:
Phoebe Heess studied fashion design at the ESMOD in Munich and Berlin, followed by internships and assistantships at Adidas, Limi Feu Tokyo and House of Holland. After her studies, she was co-founder of the label HectorHector. She currently works as a designer for Adidas, among others, the line Adidas for Stella McCartney and for her own collection.
Amarok is the name of a giant wolf from the mythology of the Inuit. He is said to hunt and eat anyone who was foolish enough to walk alone at night to hunt. The collection is based on the shapes and imagery of the original inhabitants of the Arctic region. Soon there, due to global warming, produce real urban life. Amarok is a view of the merging of these cultures.
Phoebe Heess studied fashion design at the ESMOD in Munich and Berlin. After her graduation she interned and worked for Adidas, Limi Feu Tokyo and House of Holland and became cofounder of the label HectorHector. She currently designs for Adidas for their Stella McCartney line as well as her own collection.
Amarok is the name of a giant wolf that is part of the Inuit mythology. The myth says that he will hunt and eat everyone who is so naïve to go hunting at night. The collection is based on the iconography of the native inhabitants of this arctic region. In a not too distant future the global warming will cause urban live to develop in this area. Amarok is a forcast of these two cultures melting into each other.
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